Dr Louise Kelly
This person does not currently hold a position at QUT.
Personal details
Research field
Marketing
Field of Research code, Australian and New Zealand Standard Research Classification (ANZSRC), 2008
Qualifications
- Doctor of Philosophy (Queensland University of Technology)
- Master of Business (Queensland University of Technology)
Professional memberships and associations
- Member of the Australian and New Zealand Advertising Academy ANZAA
- Member of the American Advertising Academy AAA
Teaching
Teaching interests
- Media planning
- Advertising campaigns
- Strategy
- Consumer behaviour
- Advertising theory
- Contemporary advertising issues.
Publications
QUT ePrints
For more publications by Louise, explore their research in QUT ePrints (our digital repository).