This person does not currently hold a position at QUT.


Dr Cara Wrigley
Discipline *
Design Practice and Management, Engineering Design
View location details (QUT staff and student access only)

Doctor of Philosophy (Queensland University of Technology), BDesSt (Griffith University), Bachelor of Built Environment (Industrial Design) (Queensland University of Technology)

Professional memberships
and associations

 Member of the Design Management Institute

Member of the International Design and Emotion Society

Member of the Design Institute of Australia


Design-led Innovation, Design Thinking, Emotional Design

* Field of Research code, Australian and New Zealand Standard Research Classification (ANZSRC), 2008


Dr Cara Wrigley – Senior lecturer in the field of Design-led Innovation (DLI). Building on her solid practical industry experience and combined with her scholarly expertise in emotional design, she is actively researching the value that design holds in business – specifically through the creation of strategies to design business models which lead to emotive customer engagement. She currently directs the Queensland University of Technology’s DLI Research Lab, placing postgraduate researchers within Australian businesses. Cara has presented and published widely in the field of design-led innovation and currently leading several initiatives to contribute to both industry and academia on the value of design to business.

This information has been contributed by Dr Cara Wrigley.


For more publications by this staff member, visit QUT ePrints, the University's research repository.